Rust #B7410E
Rust color codes
Rust color meaning
Rust is a bold and energetic orange — a warm color at 39% lightness and 86% saturation. Like other oranges, it is linked with warmth, enthusiasm and creativity. It feels friendly and playful, sitting between the energy of red and the cheer of yellow.
Because it is bold and energetic, rust works best for logos, buttons, highlights, sports kit and anything that should grab attention. It is dark enough to use for text on a white page (5.6:1 contrast).
What colors go with Rust?
Rust pairs well with Steel Blue, Brick, Caramel and Linen: Steel Blue sits close to its opposite on the color wheel for strong contrast, Brick and Caramel are neighbors that keep a scheme calm, and Linen gives the eye somewhere to rest.
Build a full scheme around rust in the color matcher, blend it with another color in the color mixer, or copy ready-made HTML and CSS from the HTML color picker.
Rust at a glance
| Color family | Orange · warm, bold and energetic |
|---|---|
| CSS color name | No — nearest keyword is Sienna (#A0522D) |
| As text on white | 5.56:1 — passes WCAG AA |
| Best text on it | White (5.56:1) |
| For print (CMYK) | 0% cyan, 64% magenta, 92% yellow, 28% black |
| Full screen | Open the rust screen — fill your display or download it in 4K |
Contrast
Contrast ratio of Rust against white and black text (WCAG 2.1 needs 4.5:1 for body text).
Shades, tints & tones
Color harmonies
Colors similar to Rust
Rust color FAQ
What is the hex code for Rust?
Rust is #B7410E, which is rgb(183, 65, 14) and hsl(18, 86%, 39%). For print it is roughly C0 M64 Y92 K28.
What colors go with Rust?
Rust pairs well with Steel Blue, Brick, Caramel, Linen. Steel Blue gives the strongest contrast, being close to its complementary color. Neutrals such as Linen also work well alongside it.
Is Rust a warm or cool color?
Rust is a warm color: its hue is 18°, on the red, orange and yellow side of the color wheel.
What text color looks best on Rust?
White text, with a contrast ratio of 5.6:1, which meets WCAG AA for normal text. Rust itself is also readable as text on white (5.6:1).